Build. Sell. Fuel.

Cadalyst is the scaffolding for modern advertising: technology orchestration at .ai, go-to-market acceleration at .biz, and the resources to make it happen at .capital. They work independently and they're better together. Built by the people who wove the fabric of the industry, threaded with innovation from Aperiam Ventures' portfolio companies and partners.

See a demo → Explore the ABCs
01

The ABCs.

Three ways to get the support you need to get to where you want to go.

ATechnology

Cadalyst.ai

Build and operate the thing.

The technology orchestration layer. Design what is in your head, build around your assets. Technology, services, contracts, payments and billing sit behind one interface: you type what you want and it actually happens. Clients pay the same or less, on better terms and with tighter integration than the “outsource to walled gardens” or standard RFP and stitch-together approach across the independent ecosystem.

  • Agentic interface to over 100+ integrated partners
  • "Noah's Ark" curation: two enterprise-grade partners per category
  • Contracting, payments and billing rails
Architect with .ai →
BGrowth

Cadalyst.biz

Sell the thing.

The consultancy, built to drive commercial activity. An unfussy mandate: new business, durable demand relationships, channel partners and faster integrations. We don't just give advice. We build around your key partners and focus on activation, so the jobs-to-be-done actually get done. It runs on its own, and it's better on cadalyst.ai.

  • Stack and ecosystem architecture and procurement
  • GTM, ICP and channel development (ecosystem JBPs)
  • Innovation Days
Scale with .biz →
CResources

Cadalyst.capital

Fuel the thing.

For when we also invest in the business. Capital that arrives with the operators attached: we find third-party money, back strategics with two-way commercial relationships, and handle terms, timing, cash flows, risk and globalization. Each investment is paired with a joint business plan so the capital and the go-to-market reinforce each other.

  • SPVs into later-stage companies
  • Strategic co-investment tied to JBPs
  • Working capital for portfolio and partner companies
Connect with .capital →
O

Cadalyst.org — staff the thing.

Beside the ABCs: the right people on the job. Zero-to-one ad functions for clients and merchants, fractional and consulting benches, and a senior bench of mentors, advisors, board members and C-level executives. Works on its own or inside a cadalyst.biz engagement.

Staff with .org →
02

How the letters form words, how words make dollars and sense.

B

Open the doors

.biz signs the engagement and runs the program: new business, spend and channel partners.

A

Make it work

.ai brings your partners and process into a custom studio, connecting your stack into an integrated workflow.

C

Fund the effort

.capital channels strategics into co-investments and joint development funds.

O

Staff the gaps

.org helps staff the team to own the solution.

How to Get Started.

Host a Cadalyst Day. Bring together senior leadership with a curated set of portfolio companies and partners for a half or full day, virtual or live workshop.

Come in with a problem or opportunity, leave with a working product and GTM.

Schedule a Day →
03

The stack behind cadalyst.ai.

How we work.

The integrated partners behind cadalyst.ai: a modular reference architecture built with global enterprises and emergent category leaders — orchestrated end-to-end so dollars flow to outcomes, not the mishegas in between.

Orchestration Layer
Integration, workflow automation & agentic AI
MINTMINT HyperMindzHyperMindz
Traditional DSPs Existing DSPs · Platform integrations
GoogleGoogle The Trade DeskThe Trade Desk Amazon DSPAmazon DSP Yahoo DSPYahoo DSP
Agentic / Custom UI AI-driven buying agents
MediaMathMediaMath NewtonNewton BedrockBedrock
Plug-in interfaces
Optimization Layer
Decisioning, timing & performance optimization
ChaliceChalice SWYMSWYM
Identity + Audience Layer
Identity and 1P/3P audience marketplace
TransUnionTransUnion ID5ID5 AqferAqfer
Exchange Layer
Content supply & publisher access
Index ExchangeIndex BidSwitchBidSwitch
Privileged Media Partnerships
Retail · Premium · Local
KevelKevelretail BellBellpremium TaivTaivlocal
Liquidity Layer
Working capital financing
OAREXOAREX RevvingRevving
04

Run with us.

How to be a Cadalyst Integrated Partner.

Category innovators — including, but not limited to, the Aperiam Ventures portfolio and strategic partners.

Contact us to apply →
  • 01MCP/API access — direct, documented, and production-grade.
  • 02Designated forward deployed solution architects.
  • 03Preferred, pre-negotiated economics that flow value back to brands and media.
  • 04Up-to-date documentation and clear response SLAs.